We create and deliver a wide range of
digital marketing strategies for our clients.
Are you making the most of digital? We have the experience and expertise to help you achieve more from your digital investment. As a trusted extension of your team, we help you maximise the effectiveness of your online presence to achieve stronger results. Whether you're looking for a standalone service or a long-term partner, we'd love to hear your story.
The primary aims of digital marketing strategies include some or all of the following goals: to generate sales, to improve conversions, to increase leads, to raise brand awareness, to build relationships, and to increase customer lifetime value.
First impressions count and your website is often your first opportunity to deliver a credible and professional first impression to prospective customers.
The first stage in the website design and development process is to fully understand the needs and goals of a client’s business. This process involves understanding core aims and objectives, analysis of any existing website and sales / marketing materials, reviewing the business plan and understanding the sales pipeline process.
SEO is the process of getting your website or web pages ranked on the first page of a search engine for your target keywords. This is known as being natural or organic traffic.
When we talk about search engines, we normally think in terms of Google. Google accounts for 85% of all traffic in the UK, with Bing (10%) and Yahoo (5%) trailing in its wake. At Pixelghetto, we always refer to Google when talking about SEO.
As part of our strategy and planning service, we create social media strategies that empower our clients, enabling them to build long-term relationships with their audience. We guide our clients in building, maintaining and cultivating communities, so that they can engage in and learn from conversations with their audience.
Here at Pixelghetto, we create and deliver content marketing strategies for our clients. This is usually achieved via blogs, videos, webinars, podcasts, presentations, white papers, case studies or newsletters.
Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies create sustainable brand loyalty and provide valuable information to consumers, as well as create a willingness to purchase products from the company in the future.
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Marketing emails can be sent to a purchased lead list or a current customer database. The term usually refers to sending email messages with the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.
We devise targeted digital advertising campaigns, including PPC and social media marketing, that improve visibility, drive traffic and, ultimately, increase ROI.
Targeted digital advertising is one of the most cost-effective ways of increasing your visibility, audience and ROI. Whether you need to increase sales, traffic, bookings, or any other metric, there are a wide range of digital advertising channels that are proven in delivering return on investment.
We cater for your personal and business needs, by providing high-quality hosting services for your websites, through our powerful Linux servers, hosted in a top-class datacenter.
We have been providing hosting services since 2002, so we know our stuff when it comes to keeping clients websites online and accessible all the time.
Digital can make your business and brand stronger. It can help you to achieve your long-term goals and make day-to-day operations more efficient. But that doesn't happen by accident, or by jumping into a digital project without first understanding the role it needs to play.